HISTORY & EXPERIENCE

Over the last few years, the Steer Automotive Group has grown to become a leading name in the industry - known for our excellence, integrity and innovation.

Meet the CEO & Executive Board

Richard Steer, Chief Executive, has a defined vision for the company. With a strategic focus on growing our reach, increasing our repair capacity and driving us towards carbon zero, he’s leading us towards even greater success.

With over 50 years of collective experience at Executive level, Steer is well placed to take on the future. Together, we’re building a sustainable and innovative organisation.

The Steer Automotive Group is all set to repair the vehicles of today and tomorrow.

VISION & VALUES
Our strategy is to expand our network further, bringing together the best regional groups to deliver a guarantee of excellence.”
Richard Steer
CEO

How it all began…

Steer Automotive Group started as a single repair centre in Aylesbury in 2003. Over the years, we have expanded our network across the UK. In 2018, we acquired Baldwins Repair Group, in 2021, we moved into prestige vehicle repair and in 2023 we expanded into commercial vehicles. The Steer family hope to continue our year on year growth, building our reputation and looking after our customers.

We also started bringing in the awards. In 2021, we broke all the records by winning five awards at the British bodyshop Awards. The Steer Automotive Group's history is one long success story.

And where we’re going next…

The automotive industry is undergoing huge change, with the move to electrical vehicles and carbon zero and the environmental impact we’re having on the planet. Innovation and sustainability are at the heart of what we do, and we’re on our journey to meeting carbon zero.

Our strategic focus is to continue to grow as an organisation ensuring the Steer family becomes the best UK automotive repair group. We hope to extend our reach so more customers can access our repair centres and our expertise.

Carbon Neutral

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